top of page

How to develop an employer branding strategy?

Your EVP is powerless, and your words mean nothing

You’ve wasted everyone’s time running that research process

You spent all that money, and what do you have to show for it?


Too many EVP projects end up here: a sound process, but without a path forward.

They aren’t able to make the transition to employer brand management.


But what stops this transition?


Is it too big a task, when the BAU still needs doing?

Or is it a case that TA professionals just don’t have the marketing skills to make the leap?


Share your thoughts below – and let us know your experiences

1 view0 comments

Recent Posts

See All

Employee Engagement Internal Communication

I was recently involved in a tendering process which was hard to respond to, because the need wasn’t clear. They were looking for support with employee engagement, but from the documentation it was im

How do you build a strong Employee Value Proposition?

Creating Your EVP Step 1: Gather Diverse Perspectives You want to hear from lots of people. Some of that may already be captured in previous listening or surveys , it may just need to be reinterpreted

Commentaires


bottom of page