Blog | Reason Why

# 5 Bold Reasons to Ditch Research in Employee Communications

1. Intuitive Insight: Forget research! You're already an empathetic mind-reader, tuned in to your audience's every career desire, what...

EVP: The main thing remains the main thing.

If you’ve created your EVP well, it’ll need to reflect your organisational brand, your culture and purpose. It’s likely too you have a...

Employment as social good

I wrote the below in April 2020. Tell me I'm wrong, but I don't think we achieved the social re-set we could have done. "My hope - once...

Purpose at Work – More Important than Ever?

Recent discussions have prompted me to look into whether purpose at work is increasingly important. The question is: Is more purposeful /...

Employee Engagement and The Future of Work

Problem: In a world of increasing demands, managing complexity and maintaining employee engagement is challenging. Solution: Embrace...

Useful Answers to Interesting Questions for Employer Communications